General Manager, Sales & Marketing, East

General Manager, Sales & Marketing, East, Montreal, Quebec

When you join our team as a General Manager, Sales & Marketing, East, you will
be responsible for leading the Sales & Marketing team within our Eastern
Canada and Atlantic Canada regions. Living Interfor’s Core Values and company culture will
be imperative to success in this role. This individual will be expected to
develop and lead a team of professionals with a mindset of excellence and

What You’ll Do

  • Sets and communicates strategic direction and deliverables for the East Sales & Marketing team.
  • Play a pivotal role in developing, growing, and maintaining the company’s image, visibility and reputation in the North American marketplace.
  • Develop and execute innovative sales and marketing strategies across broad lumber categories in North American markets.
  • Engage the team to the achievement of the department’s objectives and acts as a “coach” by actively contributing to their professional development. Closely work with the mills to steer product development and processing that maximizes the value of product to the end-users.
  • Responsible for department objectives.
  • Manage/negotiate sales contracts with customers.
  • Develop and maintain strong relationships with all members of the Sales & Marketing department and senior management.
  • Stays abreast of market and competition trends and activities.
  • Provide information to the sales and marketing team, as well as to senior management, as required.
  • Collaborates on any other mandate or project, as needed.

What You Offer

  • University degree in marketing, economics or business administration, or any combination of education and relevant experience.
  • Minimum of 10 years’ experience in the North American lumber industry.
  • Bilingualism in both French and English (verbal and written) is an asset due to the customer base being in both the US and Canada.
  • Accomplishments in developing strategies to maximize sales returns and margins.
  • Demonstrated sales competencies –business acumen, executive relations, credibility, sales planning and execution, negotiation, and value creation.
  • Ability to work collaboratively with colleagues and staff to create a results-driven, team-oriented environment.
  • Hold a valid driver’s license.
  • Be available to travel as needed in Canada and the United States.
  • Strong organizational, management, and leadership skills.
  • Excellent interpersonal and communication skills and ability to work effectively in a highly interactive/energetic team environment.
  • Capable of developing and maintaining relationships with customers while generating the best possible value for our products. Driven and results oriented.
  • Strong negotiating skills analytical, quick-thinking, innovative).
  • Extensive knowledge of North American lumber markets.

Who We Are

Interfor is a growth-oriented forest products company, operating in all major forest products markets across North America. We offer one of the most diverse lines of wood products to customers around the globe, produced in safety-focused, world-class facilities. We strengthen and contribute to the local economies, build value for our employees and customers, and operate with world-leading sustainable forest management practices. We are proud to produce sustainable building materials that contribute to a healthy and sustainable future. Check out to learn more about our approach to sustainability.

Interfor is one of the largest forest products companies in the world and we’re growing in exciting directions. Come be a part of our success! #StartHereGoFar

What We Offer
Interfor builds value for our employees by providing a career where they can contribute, grow, and prosper. We offer a competitive salary, based both on what you bring to the role and benchmarked to market conditions. You’ll also get a competitive benefits package including:

  • Extended Health & Dental
    • Short Term Disability Insurance
    • Long Term Disability Insurance
    • Life and AD&D Insurance
    • Additional (Employee Paid) Life Insurance
  • RRSP Matching Plan
  • Participation in our Employee Share Purchase Plan (ESPP)
  • Paid Vacation
  • Employee Assistance Program

We want you to grow your career with Interfor. With our industry leading training programs and track record of promoting from within, you’ll have plenty of opportunities to ‘Start Here. Go Far.’ Check out our Employee Development Programs to learn more at

We appreciate the interest of all applicants, however, only those selected for an interview will be contacted. All applicants offered a position must successfully complete a pre-employment drug test and background check. Interfor is an Equal Opportunity Employer building a capable, committed, diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual identity, gender, national origin, protected veteran status, or disability.